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The lily programme

The lily programme consists of a series of activities, through which we aim to draw the attention of the florist and the shopper to this stunning flower, internationally, over a period of no less than 3 years. Florists who join the lily programme will receive regular updates so if you would like to know what is happening, register now! >

Lily promotions 2012

2012 will be the second year of Lily promotions. This year will predominantly be focussed on ‘June, month of the lily’ and of course the symbolisms of the lily.

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Lily cards and a chance to win a trip to Asia

Our first lily promotion took place during May and June 2011 when shoppers who bought a bunch of lilies from a participating florist received a superb set of lily-themed cards and had the chance to win an amazing trip to Asia for two.

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Lily promotion successful

As a florist you can gain maximum benefit from the promotions by devoting extra attention to the lily. Tips:

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Lilies right through the year

The lily is a superb flower which is available the whole year round. The lily represents love, femininity, transience and purity, and is appropriate to mark many different kinds of occasion.

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